Welcome

Communication

Process

Value

Identity

Process

Buying a creative service is unlike most other things you purchase—you can’t hold it in your hand before you buy it, and you’re often not sure what the final product is going to look like. The creative process is a magical, unpredictable and sometimes strange fusion. Faced with these intangibles, it’s important to follow a design process that moves in a deliberate way from the general to the specific: from inquiry and exploration through refinement and execution. Here are the steps common to most projects:

   • Defining scope, expectations, costs, timelines and materials
   • Gathering information to understand client situation and project goals
   • Creating rough mock-ups to communicate several design directions
   • Refining the selected idea based on feedback and reexamination
   • Providing proofs and approvals to avoid errors and misunderstandings
   • Supervising print and fabrication to ensure final correctness

By following this process and communicating clearly at every step, we ensure great results and satisfied clients.